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How to Improve Online Performance: Monitor, Optimize, Validate
Once a company establishes an online presence, the variables to assess performance...

What Is Embedded Analytics?
According to the market research firm IDC, the worldwide big data and...

The Digital Commerce Imperative Seamless, Personalized, and Connected Customer Experiences
Digital touchpoints have become the main way customers experience a brands' product...

The New Comcast Empowering Employees to Drive a Customer Experience Transformation
It can be difficult for a large company to ensure that every...

How to Map the Route to Digital Business Prowess
Security is extremely important to enterprises today as security risks have increased...

Sitecore Experience Platform Everything Marketers Need
A platform that is connected and integrates native tools, data, and insights...

What We Can Learn about Candidate Experience from Amazon, Delta, and Apple
Much like the customer experience, the candidate experience matters. Candidates are consumers....

Are You a Future-Ready Manufacturer?
One of the primary elements for the manufacturing industry is to stay...

Retail and E-commerce Trends
EMarketer estimates that e-commerce sales make up 9% of total retail outlays....

Enhancing the Customer Experience with Application Analytics
There is a plethora of apps on the market today making it...

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