Hi! My name is Avery.
As a marketing professional, I’ve seen how improper digital transformation projects can fail and the disastrous effects they can have on an organization. To avoid the same mistakes, let’s take a look at why some digital transformation projects fail and three strategies you can use to avoid these mistakes.
Why Digital Transformation Projects Fail:
There are three main reasons digital transformation projects fail.
The Cultural Transformation Paradox – business silos and a lack of collaboration are the primary barriers to business agility.
The Afterthought of Agile Integration – Your digital leaders must find solutions that can overcome inherent cultural barriers if they want to integrate applications effectively.
The Speed and Balance of Transformation – It’s essential to find the right balance of how much to transform and how soon to do so.
3 Winning Strategies:
Now that you have a better understanding of why digital transformation projects fail, let’s take a look at three winning strategies you can use to avoid these mistakes.
Effective Management of Change
Change can be uncomfortable, especially if employees and stakeholders can’t envision their role in the transformed organization. To ensure that your digital transformation project is successful, it’s vital that you engage in effective and constant communications across the organization, with clear messaging that stakeholders and employees can understand and relate to.
Effective Management of Data
For an organization to truly gain the greatest benefit from the data it holds, it must reduce the barriers that exist between that data and the functions that seek access to it. For your digital transformation project to be successful, it’s vital that you develop an integration cloud and strong MDH capabilities as more data and infrastructure are migrated to the cloud.
Effective Management of Speed and Scope
Data is the lifeblood of modern organizations and needs to be made easily available to the applications and end users who rely on it to make decisions. For your digital transformation project to be successful, it’s vital that you turn to cloud-based solutions as a means of accelerating the integration process.
Success in the digital era is not just about deploying new systems or modernizing IT. It’s about changing the business and looking holistically across the organization to create an application and data environment that is truly connected.
If you want to learn more about why digital transformation projects fail and three winning strategies to combat these issues, click the link below for more information.