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How Data Can Help Retailers Improve Revenue and Performance
Meet Andy. Andy is the head of marketing for his retail business and is...

5 Reasons PBX is Killing Sales
About this whitepaper Private branch exchange, or PBX, is a communications system,...

How to Power Experiences through Content
Hi! My name is Phil. I’m the head of marketing for a...

Explaining the Changing Role of Analytics
Meet Jeff. Jeff has been an analyst for over 30 years and...

ERP vs. PLM: Which One Is Best?
Companies face tough questions when it comes to technology investment. One such...

6 Tactics for Personalization
Sherry works for a marketing consulting agency. Her coworker Ron is new...

Context Marketing for Dummies
Advancement in technology has given consumers wide access to information and products...

Top Trends Impacting Account Takeover Fraud
Account-takeover (ATO) fraud is an identity theft strategy whereby a bad actor...

What Is Agile Customer Care
Mark has been a customer service representative for over 30 years and...

How Customer Experience Management Technology Can Change the Competitive Landscape
When a potential customer visits your website, they have certain expectations, so...

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