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Microsoft LinkedIn CRM strategy
When Microsoft acquired LinkedIn for a whopping $26.2 billion, it became one...

The Next Generation of Customer Experience
Customer experience as we know it today has an entirely new definition...

5 Steps to Building a Sustainable Marketing Automation Process
Let us get one thing straight – customers today often conduct their...

What It Takes to Deliver the Experience Your Customers Want
Over the years, businesses have passed through various concept stages, the first...

Five Steps to the Banking Customer Experience
Noticeable shifts in digital, mobile, cloud, data, and analytics technologies are completely...

5 Ways to Improve Customer Experience and Drive Growth through Profitable Sales
It is a myth for small to midsize businesses to think that...

These 5 Trends are Driving the Customer Experience in 2017
Mobile. Artificial intelligence. Chatbots. The Internet of Things. Integrated suite cloud solutions....

Creating a Connected Customer/Consumer Experience
In the digital age where services are increasingly becoming more automated, creating...

The 8 Building Blocks of CRM
CRM or customer relationship management is a system that assists companies in...

What the Future Looks Like for Customer Experience
CX executives or customer experience executives face a wide range of challenges...

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