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Hybrid Events Generate Demand and Deepen Relationships: A Spotlight on Pharmaceutical Companies
For B2B marketing and event teams, 2020 delivered a crash course in hosting virtual events. As social distancing rules relax, marketers are starting...
Mitigating Business Integrity Gaps in Financial Services with Intelligent Data Services
Financial services organizations can’t transform without changing the way they’re managing data. Financial institutions are under pressure to transform from many different directions....
Hybrid Events Generate Demand And Deepen Relationships
The course provided a crash course in hosting virtual events for B2B marketing and event teams. Marketers are shifting to hybrid models that...
Bringing Order to Marketing Operations Processes
Bringing Order to Marketing Operations Processes What happens when you think strategically about the way you work You know that when everything is...
Proving Your Creative Team’s Value Starts with a Smarter Workflow
You’re creative—not a juggler. Yet you, like most creative leaders, probably spend your days performing a near-impossible balancing act managing workloads, competing priorities,...
Bringing Efficiency to the Creative Process
It’s commonly accepted that creatives hate “process”— that great idea can’t conform to rigid timelines, workflows, or structures. But, like most conventional wisdom,...
B2B Events Get a Long-Needed Digital Makeover
How the Worldwide Pandemic Spurred Event Modernization to Drive Engagement and Maximize ROI For B2B marketing and event teams, 2020 delivered a crash...
Ransomware Attacks Are Getting More Sophisticated
Can your organization confidently meet the threat? Ransomware perpetrators are getting more sophisticated, increasingly targeting organizations with larger extortion demands and highly disruptive...
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