When marketers are able to fully personalize the end-to-end shopping experience for customers, they are in a better position to fully optimize business results. When content and commerce are on a single integrated platform, marketers can reduce shopping cart abandonment, increase order sizes and drive a higher number of completed online sales. It is essential for marketers to manage the customer experience in context before, during, and after the sale.
Sitecore Experience Commerce is a platform that enables marketers to optimize business results. Marketers now must provide contextual and personalized customer experiences in addition to delivering great products and services. This means making commerce an integrated part of every customer’s experience.
Sitecore Experience Commerce is making it much easier for companies to manage customer experiences and to provide a more personalized customer journey. In this whitepaper, CX executives and professionals will discover the benefits Sitecore Experience Commerce can offer and how they can improve their customers’ shopping experiences.
