In this world, Big Data is partly about how much companies and organizations can profit from the data they obtain from their customers. It also entails how much a company gains in terms of new business prospects which relies on how the business processes the data that is obtained. A slow process of that data can lead to a number of lost business opportunities.
To avoid such losses today, data analytics is key to properly assessing where a company currently is and what a company’s future looks like. In order to process such data in a business savvy manner, it is important to have the right set of tools on hand. The main one is, right now, better and faster access to your database. In this whitepaper, you will learn how having a memory database can improve your data analytics and decision making, as well as your enterprise opportunities in the real-time business environment.