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Middle Market Survey Reveals Technology Priorities, Core Strategies, and Near-Term Investment Plans

A Mighty Mid-Market Growth Leaders Survey was conducted by Decision Tree Labs and sponsored by Time Warner Cable Business Class in 2015. It invited previously identified high growth companies with 25-500 employees and $50 million-$500 million in revenue.

Respondents for the survey included owners, CEO’s, COO’s, CTO’s, CIO’s, CSO’s, IT Directors, VP’s of IT, Systems Administrators, Systems Engineers, Database Administrators, and Department Directors. The survey received 290 responses. The National Center for the Middle Market (NCMM) at the Ohio State University Fisher College of Business defines the U.S. mid-market as 200,000 companies with revenues ranging from $10 million to $1 billion.

These companies employ close to 48 million people and represent a third of the private sector GDP. The objective of the survey was for customers and the mid-market business communities to use the findings from this survey to build strong business practices that spawn healthy and sustainable growth.

This whitepaper discusses the results of this survey in detail. Companies can leverage the findings from this survey and use the results as benchmarks and guideposts on their way to growth.